Of course hypnotherapy, and the clinical use of hypnosis is not confined to West London.  Health Related Issues are constantly in the news. Please send your contributions to MtthH@aol.com. We will try to publish them.

 As reported on the BBC, in August 08, Australian Gold Medalist and World Record Setter, Steve Hooker, used hypnosis to help him win in the pole event, in Beijing.

 Hypnoanaesthesia - The media reports, in April, 08, that a hypnotist  had an 83 minute operation on his arm with no anaesthetic, by putting himself into trance.  This is a skill that almost everybody can learn.The procedure has been used to ease fears over surgery and chidbirth, and to help burn victims manage their pain.

 NLP

 The Sunday Telegraph reorts, in Feb 10, that teachers are being trained in NLP techniques in order to understand the body language of pupils and build rapport with them.  Effective hypnosis can help to build this understanding, and therefore raise the confidence of teachers.

 Fear of Flying

 The Telegraph reports, in October 08, that numbers of people asking for drugs to calm their nerves, before flying, had increased due to the "war on terror". Hypnotherapy can help here, the wonderful systematic desensitisation, taught in HypnoCBT, is tremendously powerful in conquering these fears. Matthew has given successful therapy to people with only a few hours to go before fearless flying.

 The Mail reports, in October 08,  on how a person's mild anxiety led to full blown panic attacks. HypnoCBT can help to control irrational feelings, leading to positive change.

 The Media reports, in August 09, that hypnotherapists were working at Chessington World of Adventures, to help parents overcome their fears of roller coaster rides.

Alcohol

 The Telegraph reports, in May 2008, that 800, 000 a year are being admitted to hospital through alcohol misuse. Hypnosis can help people to take control of their addictions.

 The Telegraph reports, in August 08, that a third of all men, and one fifth of all women are consuming in excess of the recommended limits - leading to 15, 000 dying each year due to excess alcohol.

 As part of the government's "Know your limits " campaign, a survey was conducted, in the summer of 2008, to find out the main reasons for drinking.  Socialising with friends was cited as the main reason, but coping with stress was a close second - with 39% 0f men, and 32% of women stating stress was the main reason they drank. Not so much of a problem for many, but if people find that they just can't cope without a drink, then therapy may be a positive alternative.

 The Telegraph reports, in Otober 08, that 10 million people are drinking at danger levels, in the UK.

 The daily Mail reports, in November 08, that binge drinking will lead to a sharp rise in dementia cases for many.

 The Mail on Sunday reports, in June 09, that women  are at more risk of liver failure in social drinking, through trying  to keep up with men's levels of drinking. The danger point is 35 units of alcohol for women, but 50 units a week for men. If women try to do this on a regular basis, then they may suffer.

 The media reports, in July 09, that 11, 000 children are being treated in the UK for addictions to alcohol and drugs - just imagine how many more children are addicted to cigarettes. Effective Hypnosis can help.

 The Telegraph reports, in August 09, that oral cancers have risen by an average of 25% over the last ten years - this is attributed mostly to alcohol, although smoking and diet also get mentioned as causes. Now, we don't want to spoil anyone's fun, but hypnosis can help people control their drinking.

Smoking

 The Hollywood actor, Ben Affleck, said that he had given up a twenty year habit of smoking with hypnosis, on the Oprah TV show, in January 08.

 The media reports, in January 08, that a cigarette company is to start to produce shorter cigarettes, in order that office staff spend less time away from their desks,  on smoke breaks. We are not sure who this is supposed to benefit. Is it the employer, who will have more work done for him? Is it the taxman, who will collect on the size of the packet, rather than the length? Or is it the smoker, who will preserve his life by a fraction? The real time to give up is now, to preserve life by far more.

 Time magazine, in association with CNN, put out a health feature in the first week of Febuary 08, reporting on the World Health Organisation's prediction that smoking will kill one billion people by the end of the century. Don't be part of this statistic, give up with effective hypnosis.

 The Archives of Internal Medicine, published in Feb 08, stated that people can live an extra 20 years by stopping smoking. We, at Effective Hypnosis, feel that this is too broad a statement. If people want to smoke, they have to exercise, and look after their body in order to survive.  Of course, we would rather they gave up with us.

 The Telegraph reports, in May 08, on research at Harvard Medical School, in Boston,  showing the benefits of stopping smoking. These are reported to appear quickly, lessening risks of hjeart disease, strokes and lung cancer within the first few years.

 The Telegraph reports, in May 08, that the link between cancer and tobacco was played down by the Mcmillan government, in 1956, due to worries about loss of tax income. At EFFECTIVE HYPNOSIS we believe that smokers will always seek to justify their habit, until they have had a change of heart. Hypnotherapy helps create this mindshift.

 The Mail reports, in June 08, that the number of heart attacks has gone down significantly since the ban on smoking in public places, in July 07.

 The media reports, in July 08, that the BMA asking for a film censor's certificate to be added to films that contain actors smoking. They feel that the image of smoking is being portrayed as 'too cool'.  We feel that this may do something to influence those who are about to start smoking. But, once the physical addiction is there, this is what will keep people smoking, not the image. Hypnotherapy is an excellant method of removing BOTH the physical, and the psychological addiction.

 Addiction journal reported, in August 08, that people could be addicted from the first puff of their first cigarette, owing to research at the Michigan Medical School. At EFFECTIVE HYPNOSIS we believe we can change this, and that the change will be permanant.

 Skyport, the airports journal, reported in August 08, that half a dozen people have been sacked in the past month for smoking in  Heathrow airport premises. Giving up could save your career. The Sun also reports, in November 08, that the army is axing 12 soldiers a week for drug use. Giving up with our addictions programme could be the answer.

 Figures of statistics have been published, in August 08,  showing that the number of teenagers admitted to hospital due to alcohol abuse rose by 51% since 2000 - from 8411 to12, 682. During the same period there was a 41% rise in admissions due to heavy smoking. It doesn't have to be this way. Effective hypnosis can teach the tools needed to conquer addictions

 The Daily Express runs the story, in September 08, that Ealing Primary Care Trust is breath testing smokers in public, giving them a carbon monoxide test, to show them what harm smoking is doing to their lungs, and publicise their services. As EFFECTIVE HYPNOSIS has an office in Ealing, we rejoice in the anti smoking publicity, and look forward to helping many smokers quit in the coming months. The Ealing Gazette continued the story, saying that some smokers felt their civil liberties were at risk.  But Stephen Pound, MP for Ealing North, and an ex smoker, thanks to Ealing Primary Care Trust,  said "The liberty is to be free from slavery to nicotine and the civil liberties of those who try to breathe around the outlaw smoker have to be taken into consideration. We're not going to strike the fag from anyone's lips but we will be telling them how much better they and the country will be if they succeed in stopping."

 The Telegraph reports, in September 08, that 1930's film stars were paid to smoke certain brands in their films.  We want to know if these stars got ill as a result, and how many people were influenced by this to start smoking.

 The Daily Mail reports, in September 08, that cigarette packets are to portray damaged lungs, in order to get the health message across. We feel that this may be effective in stopping some people from starting - but once they are addicts they will need more than this to stop.

 The London Metro reports, in October 08, that researchers at the University of Melbourne had found that women smokers were more likely to be depressed, than non smokers. We feel that there may be some cultural issues here, but look forward to seeing the research. Lisa Scott from the Metro reports, in March 09 that smoking just isn't fashionable anymore - and gives two reports on how smokers gave up with hypnotherapy.

 The Telegraph reports, in December 08, that a new survey says  4/5 smokers are addicted to the habit of smoking rather than to the substance of nicotine. Hypnosis can release them from this addiction, and stamp out smoking forever.

 The Mail reports, in March 09, that ex smokers who exercise are less likely to start again. Researchers at Exeter University showed that a chemical was released that stopped the craving.

 The Mail reports, in May 09, that research in Switzerland has suggested that women are at a far greater risk of developing lung cancer than men - with fewer cigarettes. It could be time to stop.

 .

 The Daily Mail reports, in May 09, that a hardened smoker is planning to live on a remote island for a month in order to overcome the temptation of smoking. He  has tried nicotine gum, patches and self help books, but has had no success. His journey to the island was reported in August 09.

 Here, at effectivehypnosis, we would like to wish him every success. But if he used our therapy, he could stop after 75 minutes, and have free backup. Of course, not everyone has a month to spare, nor the freedom to disappear for a month, but if they gave up with us, perhaps they could afford this.

 The Daily Mail reports, in August 09, on research from the University of Minnesota, stating that smoking in middle age increases the risk of developing Alzeimer's disease. So, before it happens, don't forget to ring Effective Hypnosis.

The Daily Mail reports, in September 09, on  recent research at  Massachusetts General Hospital Boston. Professor Jonathon Winicoff says that cigarette smoke in the carpets and futrnitire could harm nonsmokers and babies though 'third hand smoking'.

 New Year's resolutions 2009

 The Guardian reports on the research of Professor Richard Wiseman, of the University of Hertfordshire, in December 09. He says that 78% had failed at New Year resolutions because they aimed too high, on a whim,  and those that succeeded were those that had  made a plan and broken the tasks into small units. At Effective hypnosis we would like to state that we are highly successful in helping people change - as long as the motivation is there. It doesn't really matter when you decide to do it. New year is a good time to take stock, and facilitate change, but by no means the only time for it.

 The Daily Mail reports, on new year's eve 09, on how a reporter lost weight with hypnosis. She describes the whole process, and the benefits she felt.

 As Lent starts in Febuary 2010, we would like to wish people the best of luck with giving up smoking and chocolate. But if you find this hard, why not ring us - 01895 810772.

 But don't panic if your resolutions don't work - call us if you want to change your life 01895 810772.

 On January 18th, 2010, Channel 5 are to start running a series of programs called Celebrity Quitters Watch this space for comment -

 Week 1 - The series started out well - introducing the celebities, and stating their thoughts about the exercise - both positive and negative. A few of the negative comments -

 "Smoking is a monster" , "Smoking takes over your life" , "Smokers are social pariahs"

 The five participants were all offered NRT products, maintaining a dependance on nicotine, although it was a hypnotherapist who actually told one he didn't need NRT.

 Some time was spent on using scare tactics  - the qiuitters were introduced to people dying from lung cancer, and to emphasema sufferers. The news was also given that smoking ruins the skin, aging the average smoker by 20 years.

 Alternative therapies were introduced - use of accupuncture and hypnotherapy. We were proud to note that the quitter who used hypnotherapy felt in control and that it was working.

 The interviews were broken up by printed information about smoking and giving up - though no source was given for the statements -

" 20% of adults smoke, 70% say they want to give up"

"Giving up in a group increases your chances of success by four"

"Only one in four who try to give up succeed the first time"

 Week 2

 Week 2 completed with the news that four out of the five who had started survived the mont without smoking. There were some more statements about smoking and giving up -

 "Passive smoking kills 11,000 people a year"

 "Living with as smoker can increase risk of lung cancer and heart disease by 25%"

"12 people die every hour from smoking"

"8/10 heart bypass patients are smokers"

 The participants spoke about the benefits they were feeling - That they were sleeping better: That their taste buds were recovering; That they no longer had to hide out in the cold; That they could overcome peer group pressure to smoke; That they were increasingly confident; That  they could feel their fitness levels rising; That they were saving money, and able to buy new things with saved money; That their lives were worth more than a cigarette. 

 The successful quitters were shown to be a good example to others - becoming anti smoking evangelists. Our congratulations to Chloe Madeley, Derek Akorah, John Burton, and Linda Robson.

 The Health Secretary, Andy Burnham, is reported to be planning curbs on the freedom of smokers - to be announced in Febuary 2010.

To include ;

Drives to deter smoking at home or in the car;

Extending the ban on smoking in public places to include entrances to buildings; 

Selling cigarettes in plain packs that avoid branding;

Banning vending machines;

 Isn't it time to give up now?

 The yearly National No Smoking Day happens on 10th March 2010. To encourage takeup we have decided to reduce our smoking cessation fee by 20% in March 2010.

 Cannabis

 In September 08 the Mail on Sunday produces an item about mothers against cannabis. It stated that 80% of the cannabis seized in Britain today is skunk (25% stronger than ealier cannabis).  Skunk users are 18 times more likely to develop psyshosis. If you are worried, look at www.talkaboutcannabis.com  Hypnosis and Thought Field Therapy can help here.

 The Institute of Psychiatry, at King's College, London,  published details in July 09, on how THC, a major componant of skunk cannabis, led to psychosis developing in previously healthy people.

 Cocaine

 Reports in the media, in Feb 09, said that a 'line' of cocaine could be bought for as little as £1. On the surface this makes it look as though a cocaine habit could be cheaper than a smoking habit. But due to the nature of addiction, making the user wanting more and more to acheive the same high, this is a false assumption. Matthew has recently worked with a cocaine user who spent hundreds of pounds on a weekend habit, each week. Hypnosis can help.

 The home office published figures, in July 08, that there are over 3 million drug users in the UK.

 Harefuah, the journal of the Israel Medical Association, noted a 90% success rate in treating drug addicts with group hypnosis, in 2008.

 A report by the National Drug Treatment Monitering System,in  January 2009, said that the number of women seeking help for addiction to cocaine has doubled in the past two years.  There are many health risks. cocaine can cause convulsions and heart failure and double the risk of stroke. It makes sleeping difficult and causes anxiety. Hypnotherapy and Thought Field Therapy can help.

 The Daily Mail repoorts, in June 09 that there has been a huge rise in the number of middle class women using cocaine on a regular basis, without realising the long term difficulties that this causes.

 Shopping Compulsion

 The Sunday Telegraph ran an article on how shopaholics were ruining their lives,  in June 09. It doesn't have to be this way. Hypnosis can help.

 Weight control

 The government produced a report, in January 08, suggesting that three in five children, and the majority of adults will be clinically obese or overweight by 2050. This affects all of us.

 Lily Allen has reportedly lost three stone in weight through hypnotherapy.

 The Telegraph reports, in September 08, that obesity levels in men have now equalled those in women. It is never too late guys - hypnotherapy for weight control can be just as effective with men aswell as women.

 The Independant reports, in April 08, that children are scared by the government sponsered adverts on television linking a fairy cake to an early death. At EFFECTIVE HYPNOSIS we believe that there is nothing wrong with an occasional treat - it is an unhealthy diet and lifestyle that should be avoided. Hypnotherapy can help frame the mindset that enables the user to avoid this.

 The Mail reports, in May 09, that getting a good night's sleep is crucial to weight loss. A study at the University of Chicago, in 2005, had found that sleeplessness caused the two hormones associated with appetite - ghrelin and leptin -  to go haywire. Since then, a study showed that not sleeping well caused people to consume an extra 1000 calories a day. Dr. Stanley, of Norwich University Hospital shows how tired people eat more sugar products, and how this can be avoided - see www.horlicks.co.uk

 The Telegraph reports, in August 09, that obesity levels have risen by 21%, in the last two years - that two thirds of men and two fifths of women are overweight due to overeating - hypnosis can help.

                                           Hypnotic Gastric Band

  The Daily Mail reported, in May 09 that a lady had lost four stone due to a hypnotherapist convincing her that she had had a gastric band fitted. This means it is possible to experience the weight control benefits of a gastric band without the surgery.

 Effective Hypnosis would like to announce that this technique has been adapted into our weight control programme.

Stress

 The Telegraph reports, in April 07, that 'Stress threatens worldwide epidemic of heart disease'.  The study 'High Blood Pressure and Health Policy : Where We Are and Where We Need to Go Next' was presented to the European Parliament in Brussels. It says that a third of adults in Britain suffer from hypertension. It says that people are dying unecessarily because they refuse to make changes.

However,  here at EFFECTIVE HYPNOSIS, we take the view that an epidemic is something that is not preventable - and life- style choices, like smoking, high fat diets, excessive alcohol intake, and obesity are things that CAN be prevented through hypnosis.

 The Journal of Neuroscience reports, in March 08, that the effects of continued stress lead to memory loss. Just think how it could effect your professional and social life.

 The Sun reorts, in January 08, that the age of 44 is the most depressing statistically. However, we at Effective Hypnosis feel that we can change your mood whatever age you are. The transformation you seek is within you. Hypnotherapy can help to bring it out.

 There were reports in the media, at the end of Feb 08, that the effectiveness of prozac was akin to the effectiveness of placebos. But what does this mean? According to David Hamilton, in his book 'It's the thought that counts', the placebo effect can be anything from 10 - 100%, so a placebo can be just as effective as a medical pill. In this study, placebo counted for 81%. This doesn't mean the drugs don't work, it means that the placebo effect is very high for anti depressants. The same brain changes were noted in MRI scans for those that took prozac, and those that took placebo.

 The resarch was a meta-analysis of fluoxetine(prozac), venlafixine(effexor), Nefazone(serzone), and paroxetine(Seroxat).. The power of the mind is considerable,  and hypnotherapy is all about accessing the power of the human mind." When we take a daily tablet we take a tablet of hope and faith, and hope and faith heal us, producing real chemical change" (Dr. David Hamilton). There is 90% of the mind that is not normally used, and if we can tap into this, we have a tremendous potential for change.

 The Mental Health Foundation published a report in March 08 'The Boiling Point', bemoaning ther fact6 that one in three people know someone who has trouble controlling their anger, and that there seemed to be little or no service geared towards it. Hypnotherapy is an excellent way of helpingh people to change their personality, and control their anger.

Depression

 The New Scientist ran an article, in September 08, stating that improvements had been noted in depressed people due to methods of slowing Heart Rate Variation ( HRV ). This has a tremendous implication for hypnotherapy. The Harvard Medical School published results, in 2008. stating that having a happy connection raised someone's chances of happiness by 9 per cent. Hypnotherapy can do a lot to take people to a state of happiness.

 The Telegraph reports, in January 09, that one in four middle aged women  - aged from 45 to 64 - complain of stress or depression to their doctor. Does this mean that one in four middle aged women is prescribed anti depressants? Hypnotherapy and Thought Field Therapy can make a huge difference.

 Insomnia

 The Telegraph reports, in December 08, that less than seven hours sleep a night is a major heart risk.  Research at the University of Chicago noticed a significant pattern here.

 Research at the Mental Health Programme, in Israel, found hypnotherapy a significant help in helping people with combat induced Post Traumatic Stress Disorder. Details were published in May 09.